Social Innovation is a force for social change. Social entrepreneurs develop and adopt effective solutions in addressing social needs in various ways, including product, platform, process and policy innovation.

WEDO GLOBAL
Advocating multi-cultural education and providing training and job opportunities for ethnic minority youth to achieve social inclusion
ABOUT
Year Established: 2011
Beneficiaries: Ethnic minorities
| http://www.wedoglobal.com | |
| WEDO GLOBAL | |
| info@wedoglobal.com | |
| Cultivating Our City With Cultural Diversity |
SOCIAL ISSUES
- The poverty rate is high among the ethnic minorities. Most of them can only engage in unskilled jobs
- The public have some stereotypes and misunderstanding towards the ethnic minorities
SOCIAL INNOVATION
- Promoting multi-cultural education through community-based cultural tours and workshops
- Empowering local ethnic minority youth as paid Cultural Ambassadors bridging the cultural gaps and reducing and misunderstandings towards people with different cultural backgrounds
EXPECTED SOCIAL IMPACT
| 1,224 participants to join WEDO GLOBAL’s cultural tours to better understand of the needs and situations of ethnic minorities living in Hong Kong | |
| 430 hours of multi-cultural workshops and tours to be organised for school and corporate participants on diverse cultures | |
| Training and working opportunities to be provided to ethnic minority youth to become cultural ambassadors, which enhance participants’ cultural understanding and achieve social inclusion | |
| Job opportunities to be provided for ethnic minority youth and improving their confidence, communication skills and social capitals |
BUSINESS MODEL
PROGRAMME CONTENT
Schools
Discovery Tour to South Asian Communities
Training Workshops
Overseas Cultural Experience
Corporations
Multi-cultural Tours
Team-building Activities
CSR Collaboration




